Buying Back Your Own Left Leg There has been much written about the spectacular sale of Pixar to Disney for $7.4 billion this week. The fact that Steve Jobs is now Disney’s largest individual shareholder is amazing news on many levels. Fred has a great posting on this today from the investor perspective. Another angle that I find interesting about this transaction is that it reminds me to some extent of Yahoo’s purchase of Overture a couple years back. Yahoo OWNED the search business. For years. Invented it. Synonymous with it. Then they let others lap them they became more of a diversified online media company, and voila! Others focused, innovated, and created a massive business in paid search. Yahoo…
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Overture
Why Publishing Will Never Be the Same, Part I
Why Publishing Will Never Be the Same, Part I As you may know, we published a book earlier this year at Return Path called Sign Me Up! Sales are going quite well, in case you’re wondering, and we also launched the book’s official web site, where you can subscribe to our “email best practices” newsletter. The process of publishing the book was fascinating and convinced me that publishing will never be the same. Even in two parts, this will be a long post, so apologies in advance. Front to back, the process went something like this: – We wrote the content and selected and prepared the graphics – We hired iUniverse to publish the book for a rough total cost…