Book Short: Awesome Title, So-So Book Strategy and the Fat Smoker (book, Kindle), by David Maister, was a book that had me completely riveted in the first few chapters, then completely lost me for the rest. That was a shame. It might be worth reading it just for the beginning, though I’m not sure I can wholeheartedly recommend the purchase just for that. The concept (as well as the title) is fantastic. As the author says in the first words of the introduction: We often (or even usually) know what we should be doing in both personal and professional life. We also know why we should be doing it and (often) how to do it. Figuring all that out is…