Hiring vs. Promoting – and a Must-Read Blog I have to admit that I have a bit of blog envy when it comes to Fred and Brad. We all started blogging roughly at the same time over 8 years ago (Brad and I the same day, Fred a few month before), and both have hugely large audiences compared to mine. I don’t care all that much — mostly I blog for me and for my company, not for any other reason. But one of the things I admire about both their blogs, particularly Fred, is the size of their *active* audiences. (Both of them tell me not to worry about it when it comes up in conversation — as they…