Archives / June, 2004

Prepping RSS for Prime Time

With all the hype in the world of blogs in the past few months about RSS taking over the world, I’ve been getting myself up to speed on the space by meeting with some of the companies in it and by publishing my own blog here. Two of the CEO’s I’ve met with in the RSS business are super smart and are doing everything they can to get the technology ready for prime time. What do I mean by that? I mean: Critical Mass: 10 million or more end users using RSS, not just the tech/finance/journalist axis that dominates usership today. Hundreds of mainstream publishers and marketers using RSS, not just a handful of businesses and loads of individuals or…